Instant Hair Dye Shampoo (For Beard & Hair) - Target for Men

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Our dye is designed to intelligently darken depending on the time it is left on the hair


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Our Target for Men Instant Hair Dye Shampoo works effortlessly to dye grey hair and beards in as little as 3 minutes.* Fortified with Panax Ginseng Root Extract, Polygonum Multiflorum Root Extract, Morinda Citrifolia Fruit Extract and more.

✔ Maintain results between 2-4 months with 4 uses with each pack
✔ Simple to use, shampoo like application eliminating the need to mix bottles
✔ 60-day money-back guarantee

For Best Results

  • Apply Target for Men 1-2 days prior to a planned outing to enable the colour to settle. The results improve and look more natural within 1-2 days after application
  • Reapply every two to four weeks or when grey hairs begin to appear for a consistent and natural look

How long should I leave for?

If it is your first time using Target for Men, leave for less time to see a gradual result. You can always reapply at any time for better colour intensity

  • For a gradual dyeing effect, we recommend you leave Target for Men on for 3 minutes black and 8 minutes brown
  • For a full dyeing effect, we recommend you leave Target for Men on for 5-6 minutes black and 15-16 minutes brown

Video Tutorials


Product Details

  • Dimensions: 15 x 9.5 x 1.5cm / 70g
  • Contents: 4 sachets + 4 pairs of gloves + instructions manual


Cream 1: Aqua, Propylene Glycol, P-Phenylenediamine, Glycol Distearate, Ethanolamine, Morinda Citrifolia Fruit Extract, Panax Ginseng Root Extract, Polygonum Multiflorum Root Extract, Hydroxyethylcellulose, Resorcinol, Ganoderma Lucidum Extract, Olea Europea Fruit Oil, Sodium Sulfite, Sodium Erythorbate, Disodium EDTA

Cream 2: Aqua, Sodium Laurel Sulfate, Hydrogen Peroxide, Glycerin, Disodium Phosphate, Panax Ginseng Root Extract


Please read all instructions and warnings prior to use. Always conduct a patch test to rule out risk of allergic reaction. Patch tests can be requested in the order notes with first order free of charge. 

Returns Policy

We offer a 60-day money back guarantee which means you have 60 days after receiving your item to sent the item back to us to receive a refund.

To learn more about our returns and refund policy, please see our Returns policy page

Shipping Policy

We aim to dispatch orders within 1 working day after receiving payment.

We offer free domestic UK Royal Mail 1st Class shipping and Royal Mail Tracked 24 and 48 services as well. 

  • Royal Mail 1st Class - £0.00 (est. 1 working day after dispatch)
  • Royal Mail 48 Tracked - £2.99 (est. 2 working days after dispatch)
  • Royal Mail 24 Tracked - £4.99 (est. 1 working days after dispatch)
For more information as well as informations on delays, please visit our shipping policy page (link)


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